Generative Engine Optimization (GEO) & AEO Agency

SRP Communication & Brand Design is a GEO and AEO agency. We help businesses get found, cited, and recommended when buyers ask ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews who to hire. We audit how AI platforms describe your brand, fix what's missing, and track the results every month.

 With offices in Miami, Washington, DC, and Buenos Aires,
we work with startups, global corporations, government agencies, and non-profits.

 

Traditional Search Engine Optimization still gets you onto page 1 of Google. But more buyers now ask an AI assistant, and it names only a few sources. Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) make sure your brand is one of them.

 

So the best first step is a free AI Visibility Audit, which shows how AI platforms describe your brand today. Run a free AI Visibility Audit

 

Who Our GEO & AEO Services Are For

Our GEO and AEO services are built for marketing directors, CMOs, communications leads and business owners at organizations with 5 to 5,000 employees. Because AI answers name only a short list of providers, we make sure your business is on it, and described correctly.

GEO & AEO for Small and Local Businesses

For owners and marketing managers of local businesses, GEO closes a common gap: you show up on Google, but when customers ask an AI assistant for a recommendation, your competitors get named instead. So we fix the basics that AI engines rely on: clear service pages, consistent business facts, LocalBusiness schema, and direct answers to the questions your customers ask.

GEO & AEO for B2B and Technology Companies

For B2B marketing and demand-generation leaders, AEO matters because your buyers research vendors in AI tools before they ever fill out a form. We structure your services, use cases, and proof points so answer engines can cite you when prospects compare providers

GEO & AEO for Enterprise and Regulated Industries

For CMOs and communications leaders in healthcare, finance, real estate, and tourism, generative engine optimization is about accuracy as much as presence. We audit what AI models say about your brand, correct outdated or wrong facts at the source, and build the entity signals that keep AI answers consistent across platforms.

GEO & AEO for Government Agencies and Non-Profits

For communications teams at government agencies and non-profits, GEO makes your official information the source AI tools quote when people ask how to access programs and services. Our WOSB and NMSDC certifications support this public-sector work.

GEO & AEO - Platform

How Generative Engine Optimization Secures AI Visibility

Generative engine optimization secures AI visibility by making your brand facts easy for AI models to verify and cite. Traditional SEO ranks links on a results page, while GEO and AEO focus on how AI models perceive, verify and recommend your brand. Because AI platforms do not read marketing narratives and instead extract factual consensus, your brand facts need to be clear, structured and confirmed by trusted sources.

Our 4-Pillar GEO Strategy

1. Authoritative Citation Management

We keep your core brand facts consistent across high-authority platforms and use credentials such as our WOSB and NMSDC certifications as trust signals AI engines can verify.

2. Semantic & Structured Data

We deploy advanced JSON-LD schema markup so AI crawlers can catalog your services, leadership, and locations accurately.

3. Sentiment & Brand Health Monitoring

Because AI engines also weigh what others say about you, we monitor the context around your brand so it stays positive, professional, and cited by respected industry sources.

4. Technical AEO Content Architecture

We add citations, quotations, and statistics to your content because they make it easier for AI engines to verify and quote. According to the 2024 study "GEO: Generative Engine Optimization" by Aggarwal et al. (Princeton University), these methods can raise visibility in AI answers by up to 40%.

How we measure it: We start every GEO project with SRP’s AI Visibility Audit. It checks a website’s readiness for AI engines in four areas: crawler access, entity clarity, content structure, and supporting signals. In our experience, fixing these four areas first gives AI engines a clear, verifiable picture of a brand. Run a free AI Visibility Audit to see where your website stands today.

Learn how this integrates with our broader AI Solutions and automation.

SRP AI Visibility Benchmark (2026)

According to SRP’s AI Visibility Benchmark (2026), small and midsize business websites, 78% lacked JSON-LD structured data, 71% did not directly answer questions, 65% had disorganized heading hierarchies and 51% had no author attribution. For example, a site without JSON-LD leaves AI engines to guess what the business does and where it operates.

How Our GEO & AEO Process Works

1. AI Visibility Audit (Weeks 1–2)

We test the questions your buyers ask in ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews, and record where you're mentioned, cited or missing. We also check crawler access, entity clarity, content structure and schema.

2. Prioritized Roadmap (Week 2)

So you get a ranked list of fixes by impact and effort, so your team knows exactly where to start.

3. Implementation (Weeks 3–8)

We fix the issues for you, not just report them. That covers JSON-LD schema, answer-first content, heading structure, author attribution and consistent brand facts across the platforms AI engines trust.

4. Measure and Iterate (Monthly)

Because AI answers change, we re-run the same prompts on the live AI platforms and report changes in mentions, citations, and recommendations, alongside AI referral traffic in GA4. So, within 90 days of the audit, you have a measured before-and-after: the share of your buyer prompts in which AI platforms mention, cite, or recommend you, compared with your baseline.

What You Get

  • An AI Visibility Audit report with a baseline score per platform.
  • A prompt set built from your buyers' real questions, tracked over time.
  • A prioritized fix roadmap ranked by impact and effort.
  • JSON-LD schema implementation: Organization, Service, FAQPage, Person, and LocalBusiness as relevant.
  • Answer-first rewrites of your key service and FAQ pages.
  • A monthly report on mentions, citations, recommendations, and AI referral traffic.
  • One team for SEO, AEO, and GEO, so your search and AI strategy don't conflict.

Next step: request your free AI Visibility Audit. Fill out the short form and we’ll show you where ChatGPT, Gemini, Perplexity and Google AI Overviews mention your brand, where they name competitors instead, and what to fix first. Request your free AI Visibility Audit or contact our team.

Traditional SEO vs.
Answer Engine Optimization (AEO)

Understanding the difference between traditional search and generative search is critical for future-proofing your digital marketing strategy.

Feature Traditional SEO Answer Engine Optimization (AEO)
Primary Goal Ranking links on a results page Being cited as the direct answer
Target Platforms Google Search, Bing ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews
Content Focus Long-form articles and keyword density Atomic answers, data tables, and structured FAQs
Success Metric Click-through rate (CTR) and organic traffic Brand inclusion in AI summaries and direct citations

FAQs (Frequently Asked Questions)

What is Generative Engine Optimization (GEO)?

Generative Engine Optimization (GEO) is the practice of structuring your brand data and content so AI engines like ChatGPT, Gemini, Claude and Perplexity recommend your business as the definitive answer.

How does Answer Engine Optimization (AEO) differ from SEO?

Answer Engine Optimization (AEO) differs from SEO in its goal: SEO ranks links on a results page, while AEO creates direct, factual answers that AI models can extract and cite.

Is GEO only necessary for technology companies?

No, GEO is not only for technology companies. Any organization that depends on being a trusted authority needs it, including healthcare, finance, tourism, real estate and non-profits, because buyers now research with AI assistants.

What are the most common AI visibility problems on business websites?

The most common AI visibility problems on business websites are missing structured data, pages that don't directly answer questions, disorganized headings and missing author attribution. According to SRP's AI Visibility Benchmark (2026) of 321 websites, 78% lacked JSON-LD.

Where do I start if I want to improve my company's AI visibility?

To improve your company's AI visibility, start with an AI Visibility Audit. It shows which buyer questions mention you in ChatGPT, Gemini, Perplexity and Google AI Overviews, which mention competitors instead, and why. From there you fix the highest-impact issues first, usually missing schema, unclear service pages and inconsistent brand facts. Learn what an AI visibility audit measures.

Who can fix my business visibility across Google, ChatGPT and Perplexity?

A GEO and AEO agency that also handles SEO can fix your business visibility across Google, ChatGPT and Perplexity, because one strategy then covers both search results and AI answers. SRP audits how each platform describes your business, then implements the fixes (structured data, answer-first content and authoritative citations) and tracks the results monthly.

How much should a business budget to improve its visibility in ChatGPT and AI search?

A business should budget for two things to improve its visibility in ChatGPT and AI search: a one-time audit and fix project, then a monthly program for monitoring and content. Enterprise and multi-location brands need more prompts, platforms and pages, so budgets scale with scope. The free audit tells you which fixes are worth paying for first.

How long does it take to see results in AI answers?

Results in AI answers usually take two to four months, because AI models and AI search indexes refresh on their own schedules. However, technical fixes like schema and crawler access are often picked up within a few weeks. We report progress monthly against your audit baseline.

Do you only report on AI visibility, or do you fix it too?

SRP fixes AI visibility issues, not just reports on them. Many AI visibility tools only show where you're missing, while our team implements the changes on your site and across the third-party sources AI engines trust, then re-tests the same prompts to confirm what improved.

How can B2B companies be more visible on AI platforms?

B2B companies become more visible on AI platforms by publishing clear, citable pages for each service, industry and use case. Back them with case studies and data, mark them up with Organization and Service schema, and keep your company facts consistent on review sites, directories and industry publications. AI engines recommend vendors they can verify across several sources. See our step-by-step guide.

How do you measure AI visibility, and can I trust the data?

We measure AI visibility by running a fixed set of buyer prompts on the live AI platforms, not simulations, and recording mentions, citations and recommendations over time. We pair that with AI referral traffic in GA4. Because every report shows the prompts, platforms and dates, you can check any result yourself.

What should I look for when choosing a GEO or AEO agency?

Look for a GEO or AEO agency that offers a baseline audit with real AI answers, a clear list of what they’ll implement (not just monitor), proof they handle schema and technical SEO, and a measurement method you can verify. However, be cautious of agencies that rebrand traditional SEO without testing what AI platforms actually say.

Get Your AI Visibility Audit

However, many brands are still invisible to the next generation of search. See how ChatGPT, Gemini, Perplexity, and Google AI Overviews describe your brand today, and what to fix first.

Get a GEO & AEO Audit