Our Team

United by purpose. Driven by results.

Great things happen when passion
meets collaboration.

At SRP, our team is more than just a group of professionals, we are a collective of thinkers, creators, and problem solvers committed to making a difference.

We bring together diverse expertise, cultural backgrounds, and perspectives to deliver solutions that inspire action and drive measurable impact.

Guided by passion, innovation, and flexibility, we adapt to each client’s unique challenges while staying true to their vision. With collaboration at the core of everything we do, we take pride in helping brands grow, transform, and thrive in today’s fast-changing world.

What Defines Us

Collaborative

We work side by side with our clients, agencies, and organizations to achieve shared goals.

Goal Oriented

We focus on measurable results that align with each client’s objectives.

Highly Motivated

We are passionate about driving success and exceeding expectations.

Multicultural / Multilingual

We bring global perspectives and speak Spanish, English, Portuguese, French, and Italian.

Innovative

We continuously explore new strategies and technologies to stay ahead.

Flexible

We adapt our approach to meet the unique needs of every client.

Problem Solvers

We combine innovative strategies with tailored solutions for every challenge.

Passion & Commitment

We deliver exceptional results with unwavering dedication to our clients’ goals.

Meet Our Leadership

Silvina Rodriguez Picaro

Branding Expert, Author, Speaker, Entrepreneur.

Founder of SRP, speaker, author, and award-winning consultant with 30+ years in branding, marketing, and design innovation.

More About Silvina

Sebastian Pincetti

Digital Marketing & Technology Expert, Author, Entrepreneur.

Partner at SRP since 1992, seasoned expert in digital strategy, with 30+ years leading marketing and tech-driven solutions.

More About Sebastian

Laura Segovia

Strategic Communications Professional

Laura is a communications professional with strong experience in account management and team coordination. At SRP Communication & Brand Design, she plays a key role connecting clients’ needs with creative solutions.

Languages

In a world where brands constantly battle for attention and relevance, true differentiation lies in cultural connection.

Speaking to each audience in their native tongue -with all its nuances and cultural codes- goes beyond mere communication; it’s about building trust and achieving strategic positioning.

Spanish (multicultural)

We create content in "hybrid Spanish," designed for both international markets and the U.S. Hispanic market. We master the accents, cultural codes, and linguistic nuances -from "chévere" to "che"- ensuring brands connect authentically and with genuine relevance to every audience.

Portuguese (multicultural)

We develop strategies and content in Portuguese, tailored for both the Brazilian market and international contexts. We master the cultural, expressive, and regional nuances of the language, ensuring every message flows with naturalness and strategic impact.

French (multicultural)

We work in French to create content adapted to both Caribbean and Quebecois audiences, understanding their specific linguistic and cultural traits. We craft messages that resonate with local sensibility and a strategic vision for each market.

Creole

We develop content in Haitian Creole, a vital language in the Caribbean with growing relevance in Florida. We activate its cultural and expressive codes to generate communication that is authentic, respectful, and strategically effective.

Additional Languages

When the strategy demands it, we work in additional languages -from Mandarin Chinese to Italian to Russian and beyond -to reach highly segmented audiences. We collaborate with local specialists and cultural teams to ensure authenticity, linguistic precision, and excellence in execution across every market.

We are dreamers, doers, and partners, united by purpose and driven to create lasting impact together.